Jason Greenbaum
BLACKS VISUAL

Window displays are incredibly important because this is the first point of contact for the consumer – so it needs to be cohesive and in line with each specific brand. Press campaigns, advertising, online presence, collaborations, store design, and window displays all…

Roya Sullivan
MACY’S

To me, design excellence in window design is giving form to ideas with beauty and emotional power. Great window design aesthetics for any brand should be imaginative and explanation free. The audience should be engaged by experiencing the design.…

Gemma Ruse | StudioXAG

Sometimes the simplest schemes are the most effective. The use of one colour to saturate an entire space, the use of a single object repeated multiple times in one display, or one single object scaled up to gargantuan proportions can have real…